South Lake Avenue January News and Updates!

In light of the recent windstorms and fires throughout Los Angeles County, please note the following corresponding to the City of Pasadena:

• City Service Center 626-744-7311
• Emergency Services 911
• Police (Non-Emergency) 626-744-4241
• Fire (Non-Emergency) 626-744-4655
• Water Emergencies 626-744-4138
• Power Emergencies 626-744-4673

Additional information, updates and resources can viewed at City of Pasadena Emergency Service Numbers and Resources. Our hearts go out to all impacted by the fires.

Enjoy endless options from South Lake Avenue restaurants!

• South Lake Food & Dining Guide
• Brunch Guide
• Happy Hour Guide
• Outdoor Dining Guide

Looking to improve your health or pamper yourself? Browse through all the services offered on South Lake by visiting South Lake Health & Beauty.

Learn more about sales and promotions on South Lake by visiting Shopping on South Lake.

Park, pay, be on your way with Passport Parking! No more digging for coins. Download today! To learn more about parking on South Lake Avenue, please visit South Lake Avenue’s Visitor Resources.

Loli Farms offers a variety of delicious Peruvian Food such as Pollo a la Brasa and tasty Sanguches like their Sanguche de Lomo, Sanguche de Chancho and Barranco. Savor sides such as Platano Frito, Yucca Frita, Canary Beans, Garlic Fries and more. Guests can also enjoy Salpchipapas, a traditional snack found around the streets of Lima Peru which consists of Fresh Cut Fries with sausage or hot dog and topped with many different sauces.

For more information, please visit Loli Farms Peruvian Restaurant.

A Thoughtful Collective is a donation drop off site so you can donate to those displaced and in need from the fires. They also have a yoga and pilates studio upstairs for those who need to relax.

For more information, please visit A Thoughtful Collective or call 626-344-3734.

New year, new vegetable goals? You probably already know you can add avocado to your Breakfast Burritos All Day (bbad) breakfast burrito bowls. But you may not know that their hot sauce and aioli and mushroom chorizo and chile verde are all scratchmade and start off as vegetables. View Menu.

For more information, please visit Breakfast Burritos All Day or call 626-214-5731.

Casper, the Sleep Company is offering free bottled water, charging stations for phones and devices and beds to rest on for naps. Casper is also offering 30% off mattresses, foundations and bundles to those impacted by the fires.

For more information, please visit Casper, the Sleep Company or call 626-263-2106.

Elite Beauty Bar would like to offer complimentary wash and blow-out services for fire victims and first responders.

How to Claim Your Complimentary Service:

Who is eligible: Eaton Fire victims and first responders.

What’s included: A relaxing wash and professional blow-out.

How to book: Call 626-345-5457. Be sure to mention this offer when booking.

For more information, please visit Elite Beauty Bar or call 626-345-5457.

Enjoy new seasonal menu items at Corner Bakery such as Cinnamon Rolls, Honey Banana Pancakes, Banana Oatmeal and Oats, Salted Carmel Latte and more for a limited time only! Order Now.

For more information, please visit Corner Bakery or call 626-578-1281.

Cycle Gear offers binge-worthy bargains! Click to view Cycle Gear Deals.

For more information, please visit Cycle Gear or call 626-553-9761.

Dentists of Pasadena on Lake offers $59 Cleaning, Exam and Digital X-Rays! Some restrictions apply so please inquire for details.

For more information, please visit Dentists of Pasadena on Lake or call 626-765-3527.

Jack Rutberg Fine Arts has extended their Hispanic Legacy Exhibition through February 1, 2025. Included in this revolving exhibition are works by artists of Spain including Francisco Goya, Salvador Dali, Pablo Picasso, Joan Miro, Antoni Clave, Antoni Tapies and the formidable Catalan artist introduced and represented in the U.S. by Jack Rutberg Fine Arts, Jordi Alcaraz.

For more information, please visit Jack Rutberg Fine Arts or call 323-938-5222.

Kreation Organic has donated over 600 meals to fire responders, police officers, displaced families, volunteer centers, and an animal shelter so far.

For more information, please visit Kreation Organic or call 626-314-3407.

At LA Beauty Skin Center they offer state-of-the-art laser treatments, laser hair removal, innovative aesthetic procedures and more. View January Specials.

For more information, please visit LA Beauty Skin Center or call 818-888-0001.

Save big on laser, facials, and more at LaserAway during their Glow Goals Sale. Sale ends March 3, 2025.

For more information, please visit LaserAweay or call 626-657-0550.

Present this voucher at Macy’s to receive a disaster relief discount through June 9. 2025. Click to view Macy’s Voucher.

For more information, please visit Macy’s or call 626-892-0211.

Marina Italian Restaurant will donate 10% of all sales to Pasadena. Happy Hour is offered on Mondays (all day) and Tuesday through Sunday from 5:00pm to 6:00pm. Make your dinner reservations at www.marinapasadena.com or by calling 626-714-7228.

For more information, please visit Marina Pasadena or call 626-714-7228.

Save up to 60% at Orvis during their End of Season Sale! Shop Men’s and Shop Women’s.

For more information, please visit Orvis or call 626-356-8000.

It’s the New Year! Learn how you can work on your New Year’s resolution ideas with your pets through exercising, upgrading your diets, and learning new skills together. Read More.

For more information, please visit Pet Food Express or call 626-578-1111.

You set the goal and SoulCycle will make the commitment. No limits, just possibilities. View January 2025 Offers.

For more information, please visit SoulCycle or call 626-408-3000.

If your Holiday gatherings sparked the idea of spending more time together, TravelStore would love to discuss options for traveling with your family in 2025 or beyond. And if that was not the case, and you need just a good getaway, well, TravelStore can help with that, too!

For more information, please visit TravelStore or call 626-795-0291.

Right now at Ten Thousand Villages, take an extra 40% off all marked-down jewelry, home decor and more! Shop Markdowns.

For more information, please visit Ten Thousand Villages or call 626-229-9892.

Over the past few days, Veggie Grill has had the opportunity to feed LA’s brave firefighters at Stations #9 and #4 as they returned from fighting fires, the Eaton Fire first responders command center at Station #66, and evacuees in Pasadena and Altadena.

For more information, please visit Veggie Grill or call 626-535-9561.

Urban Plates is providing meals to first responders and assisting Team Members who have been affected. If you are a first responder or know one in need of a healthy meal, please DM team@urbanplates.

For more information, please visit Urban Plates or call 626-800-4448.

For a limited time only, shop at Williams-Sonoma during their Clearance Sale where you can enjoy up to 75% off. Click to Shop Now.

For more information, please visit Williams-Sonoma or call 626-795-5045.

Get your South Lake Avenue favorites delivered to your door. To view catering options available on South Lake, please visit Catering on South Lake.

Stay in the know regarding important City of Pasadena updates by visiting the following links:

• Emergency Service Numbers
• City of Pasadena News Releases
• COVID-19: City of Pasadena Updates
• City of Pasadena Programs and Incentives
• City of Pasadena Economic Development

The Citizen Service Center (CSC) is a centralized service to help Pasadena residents connect with their City.

For more information, please visit Pasadena Citizen Service Center or call 626-744-7311.

Learn more about crime in Pasadena neighborhoods through Nixle and Crimemapping. Please visit www.nixle.com orwww.crimemapping.com for more information.

A reminder to dial 9-1-1 for emergencies. For non-emergencies, please contact Pasadena Police at 626-744-4241. Connect to PPD online at Report A Crime.

Interested in opening your business in the South Lake Avenue Business District? The South Lake Business Association can help!

Location of Featured Space:

475 S. Lake Avenue (Basement Space)

View Details and Map

Click to view a list of featured spaces at South Lake Leasing Opportunities.

Whether you are looking to acquire property, open a business or move to South Lake, the South Lake Business Association is here to help you learn about South Lake Avenue’s unique attributes. Start by visiting Getting Started on South Lake.

For more information, please visit www.southlakeavenue.org.

Now it’s easier than ever to connect with businesses and learn about new ones by visiting South Lake Avenue’s new website at www.southlakeavenue.org.